Solving problems
through design
Hi, I'm Andy, a UX/UI designer.
I enjoy collaboratively discovering problems
and driving desired user behavior for digital products.
Scroll down to see my work.
My Work
I solve problems using Lean UX and Agile methods. Making sure to Empathize, Define, Ideate, Prototype, & Test
motorcycleexpos.com - UX/UI Design, Mobile App, Graphic Design
Problem -> Solution -> Deliverables: Problem: Serving tens of thousands of event attendees, create new branding for a newly establishedd umbrella company that encompasses multiple large ticketed events. A new website is needed to increase B2B partnerships and conversions and educate about each event. Solution: New branding conveys a spirit of professionalism, friendliness, and fun that resembles the live events. From this followed new website layouts, imagery, and features that have proven to increase B2B conversions. Deliverables: Website design, brand guide, new logo design, sitemap, user personas, user flows, low-fidelity and high-fidelity wireframes, website development using Wix, images, new website features/functionality, vendor and sponsorship slide deck design
Groups360 - UX/UI Design, User Research, Graphic Design
Problem -> Solution -> Deliverables: Problem: Update the website with new branding and increase traffic/website engagement/newsletter signups/conversions. Improve website speed and SEO. Design marketing collateral to reflect new branding. Solution: New brand guide and design system were created. From this followed new website layouts, imagery, and features that have proven to increase traffic, engagement, newsletter signups, and conversions. Images were optimized for speed. Technical and keyword SEO was completed. Marketing collateral was made to further the new branding. Deliverables: Website design, brand guide, sitemap, user personas, user flows, low-fidelity and high-fidelity wireframes, website development using Wordpress (Divi), images, logos, new website features/functionality, ads for print publications, signage, trade show booth designs, business cards, Powerpoint templates, Word templates.
Spotter Global - UX/UI Design
Problem -> Solution -> Deliverables: Problem: Condense three menus into one small secondary menu Solution: The information architecture was reorganized intuitively to fit in one menu. The menu was made compact with an expandable accordion of settings upon click. Deliverables: Sitemap, low-fidelity and high-fidelity wireframes
coloradonativelife.com
UX/UI Design, Website Design/Development
sonicboomtrackclub.com
UX/UI Design, Website Redesign, Logo Design, Social Media Management
Tools
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Adobe XD
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Adobe Photoshop
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Adobe Illustrator
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Adobe Indesign
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Wordpress
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Wix
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Squarespace
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Balsamiq
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Figma
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Visual Studio
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Google Analytics
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Google Search Console
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Google Tag Manager
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Google Merchant Center
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AHREFS
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SemRush
Certificates
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Google UX Design Professional Certificate
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Google Mobile Sites
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Google Digital Sales
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Google Online Marketing Fundamentals
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Google Analytics
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Hubspot Inbound Marketing
Languages
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Python
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Javascript
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HTML
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CSS
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Angular
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PHP